Welcome to Barber Ranch

Barber Ranch, located 60 miles northwest of Amarillo in Channing, Texas, is a nationally recognized leader in the production of purebred Hereford cattle. Family-owned and operated for more than 115 years, the ranch is home to over 350 horned and polled cows that graze the wide-open plains and rugged canyons of the Texas Panhandle.
At Barber Ranch, family is at the heart of everything we do. Three generations are involved in the day-to-day operations—from Dale and Mary riding horseback to check pastures, to Brett and Justin working cattle and hay, to Aidyn, Beckett and Henley preparing show cattle in the barn. Though not on the ranch full-time, Terri, Jason, and grandkids Rylee and Bryden are actively involved in promoting and marketing Barber Ranch at sales and shows nationwide.
The same multi-generational commitment carries through in our cow families. Pedigrees with the BR prefix span generation after generation, with names like Gabrielle, Abigail, Goldriel, Anastasia, and Belle producing some of the most sought-after bulls and females in the Hereford breed. Their progeny have earned major accolades in show rings across the country.
While show success is meaningful, the foundation of Barber Ranch remains the production of practical, hardworking bulls and females that serve both commercial and registered herds. To share our genetics with cattlemen nationwide, we host three annual sales:
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The GKB Cattle & Barber Ranch Annual Spring Bull Sale – Held each March in Desdemona, TX, this sale offers around 50 service-aged Hereford bulls ready to make their mark for both purebred and commercial operations.
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The Barber Ranch Annual Bull Sale – Our headline event, held the second Wednesday each November in San Saba, TX. This sale showcases cattle developed under the challenging conditions of the Texas Panhandle, raised in large pastures to ensure they’re ready to go to work. Buyers can count on genomic-enhanced EPDs, performance data, and ultrasound measurements alongside sound phenotype to help guide their selections.
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The GKB Cattle & Barber Ranch Female Event – A showcase of our very best females. Past sales have produced females that went on to be named national champions and leading donors for Hereford breeders across the country.
Whether you’re visiting in person or connecting with us through a sale, we invite you to experience the cattle, the history, and the family that make Barber Ranch what it is today—and what we strive to improve for generations to come.
